
Operations & Technology
Jiyaa L. Devender
Chief Executive Officer
Jiyaa L. Devender leads the company’s production operations and technology strategy, bringing together business leadership, production expertise and digital innovation. With extensive experience in international jewellery manufacturing and export, she oversees the full production workflow—from CAD design and sourcing through manufacturing, quality control and global logistics.
Based in Bangkok, Jiyaa plays a key role in integrating modern technology with traditional jewellery craftsmanship. Her leadership focuses on operational excellence, scalable systems, transparent communication, consistent product quality and long-term partnerships with retailers, wholesalers and brands across global markets.
Committed to continuous improvement and ethical business practices, she drives the company’s mission to deliver reliable, high-quality manufacturing solutions.

